Partner with a Fractional CMO who develops your strategy, implements campaigns through an expert agency, and owns your results. Strategic leadership for nonprofits, associations, and higher education institutions.
Your board keeps asking the same questions: What’s our ROI? Why aren’t we growing membership? Where’s the donor pipeline?
You know you need better marketing. But here’s what you’ve tried:
who delivered beautiful strategy presentations—then disappeared. Those recommendations? Still sitting in a Google Drive folder your team never opens.
that execute campaigns without understanding your mission. They burn through budget running tactics while your team scrambles to provide direction.
to “just handle it,” knowing they’re already drowning in operational work. Strategic marketing keeps getting deprioritized for urgent tasks.
Meanwhile, your organization needs real results: growing enrollment, increasing donations, driving event registrations, improving retention. You need someone who reports to your board with clear attribution, manages your marketing team, and owns outcomes.
A full-time CMO would solve this—but at $250,000+ in total compensation, that budget belongs in programs, not overhead.
I’m Mike Utaegbulam, Fractional CMO and founder of Black Digital, an agency built specifically for mission-driven organizations.
I don’t deliver strategy documents and walk away. I don’t execute campaigns without strategic direction.
I embed as your CMO—attending leadership meetings, managing your marketing team, reporting to your board with ROI analysis, and taking accountability when results miss targets.
Unlike consultants, I own outcomes. Unlike agencies working in isolation, I provide C-suite leadership AND implementation through Black Digital’s expert team.
I’ve spent 17+ years leading marketing for organizations like the NAACP, Campaign Legal Center, and The Public Health Institute. I built a 7-figure agency and 6-figure consultancy. I know how to grow mission-driven organizations while building sustainable marketing capabilities.
Organizations I work with often expand from one marketer to three-person teams—not because I create dependency, but because I show what’s possible and build systems that scale.
I don’t deliver recommendations and disappear. I embed as your CMO, leading implementation through Black Digital’s expert team. You get one partner who owns both strategy and results.
I don't deliver recommendations and disappear. I embed as your CMO, leading implementation through Black Digital's expert team. You get one partner who owns both strategy and results.
Consultants tell you what to do. I take responsibility when results don't meet targets. If a campaign underperforms, that's on me—and I own finding the solution.
17+ years serving organizations like the NAACP, Campaign Legal Center, and The Public Health Institute. I speak your language, understand your constraints, and know what works for mission-driven organizations.
You need to grow fundraising revenue, improve donor acquisition/retention, or demonstrate clear marketing ROI to your board.
You're focused on increasing membership, improving retention rates, or driving event registrations with measurable results.
You need enrollment growth, brand differentiation, or digital transformation with someone who understands your unique challenges.
Stop settling for fragmented marketing that drains your budget without delivering results.
Get executive-level marketing leadership that owns outcomes, implements strategies through expert execution, and builds systems that scale—all at a fraction of full-time CMO costs.
Organizations like the NAACP, Campaign Legal Center, and The Public Health Institute trusted me to lead their marketing. They got measurable revenue growth, board-ready reporting, and sustainable systems their teams continue using.
Now it’s your turn.
I work with only 2-3 clients at a time to ensure deep involvement and measurable impact
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